Verdant Earth Technologies ~ Case Study

The Brand

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Verdant Earth Technologies (formerly Hunter Energy) is an Australian-based green energy company that owns, develops, and operates renewable energy generation assets. Verdant is powering green assets and technology to facilitate the transition toward Net Zero CO2 emissions for power generation. 


Corporate Showcase

The Challenge

Barclay Pearce Capital was first introduced to Verdant Earth Technologies as Hunters Energy in July 2020 as a very exciting and innovative renewable energy company that had the potential for a steep growth trajectory. After conducting preliminary due diligence we were bullish on the renewable energy industry, but more importantly, our investors would be eager to support this type of business. Hunter Energy had plans to build a significant green energy company, however, we saw that they needed to improve their brand messaging and also required capital to accelerate the development of their flagship biomass project - Redbank.

Our Solution

To kickstart their growth, Barclay Pearce Capital raised ~$1.8 million (July 2020) in equity capital to obtain final approvals for their 100% biomass operations and accelerate critical path items. This was followed by a Pre-IPO round of ~$3.1 million (March 2021) to fund the acquisition of a complimentary green hydrogen asset and cover network reconnection and Pre Feasibility Study costs. Critically, we undertook a complete branding overhaul to better represent the company.

The Outcome

Hunter Energy was transformed into Verdant Earth Technologies. This new branding represents Verdant as not just a single renewable energy project but a global renewable conglomerate with a mission to help the world transition to an emission-free future with reliable green energy at a competitive price. Verdant is currently going through its IPO process with a listing expected in Q4CY21.

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Corporate Transactions


$5m

Capital Raised IPO Q4CY21


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Media Placements


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"Collaborating with Barclay Pearce Capital has been highly efficient and streamlined to say the least. All departments worked together effectively, from developing and implementing corporate strategies, to successfully raising capital to underpin our growth, the overall rebrand and execution of IR campaigns. Their collective effort in our rebrand to Verdant Earth Technologies was executed seamlessly to a high standard. BPC is an asset to any company, regardless of the challenge at hand.”

~ Richard Poole, CEO, Verdant Earth Technologies

Media Channels That Featured Verdant Earth Technologies

eco generation
Stockhead_Barclay_Pearce_Capital
Energy news bulletin
NT news
renew economy
pv mag

world-wide-web linkedin twitter (1)

For more information contact

Donna Warner, Chief Marketing Officer

Donna Warner-1   LinkedIn      Email

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